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InboxLoop / Instagram workflows

"Comment to get the link" DM template

Ready-to-use Instagram DM templates for "comment LINK to get the link" posts, in English and Hinglish, with setup steps and common mistakes.

Get Started Free

Available free during Early Access. Messaging rules and technical limits apply.

When to use the comment to get the link dm template

Instagram captions and comments cannot hold clickable links, so "comment LINK" has become the standard way to share one. The DM that follows should say what the link is, in one line, and put the link on a button instead of pasting a long URL.

  • You promote a product page, a video, a blog post or a booking page from a Reel.
  • You want the link to reach each person privately instead of asking them to visit your bio.
  • You need a simple automation to start with before building a longer flow.

Keyword ideas for the trigger (up to 20 per automation):

  • LINK
  • LINKS
  • SEND
  • SHOP
  • URL

Copy-ready templates

Replace the [bracketed] parts with your own details. {first_name} is filled in with the person's first name inside InboxLoop. Messages can be up to 1,000 characters.

English

Short and direct

72 characters

Here is the link you asked for, {first_name}. Tap the button to open it.

With context

125 characters

Hi {first_name}! This is the full [collection / video / guide] from the Reel, with [one useful detail]. Tap below to open it.

Two options

120 characters

Thanks for commenting, {first_name}! Choose where you want to go: the product page, or our shop for the full collection.

Hinglish

Short aur seedha

71 characters

Ye raha aapka link, {first_name}. Kholne ke liye neeche button dabaiye.

Context ke saath

155 characters

Hi {first_name}! Reel mein jo [collection / video / guide] dikhaya tha, uska poora link ye hai. Isme [ek kaam ki detail] bhi milegi. Neeche button dabaiye.

Do options

132 characters

Comment karne ka shukriya, {first_name}! Aap kahan jaana chahte hain: product page par, ya poore collection ke liye hamari shop par?

The caption and the public reply

Caption line

Comment LINK and I will send it to your DMs.

Say the keyword out loud in the Reel too, and write it exactly as the automation expects it.

Public reply variations

Sent it, check your DMs!

Link is in your inbox now.

Done! Check your DMs or message requests.

InboxLoop can rotate up to five public replies so the comments do not all look the same.

Set it up in InboxLoop

Flow used: Comment to DM. InboxLoop is free during Early Access, with unlimited automations.

  1. Create a Comment to DM automation and pick the Reel or post you are promoting.
  2. Add LINK plus the variations people type, such as LINKS and URL.
  3. Add public reply variations that tell people where to look.
  4. Use an opening message with a short button, then put the link in the main DM as a link button. Buttons must be HTTPS and can have up to 30 characters of label.
  5. Turn on link tracking for the button if you want to see who clicked, then test with a second account.
Get Started Free Full comment-to-DM setup guide

Mistakes to avoid

  • Pasting a long URL into the text. A button reads better and can be tracked.
  • A caption that says LINK while the automation listens for SHOP. Match them exactly.
  • Linking to your homepage. Send people to the exact page from the Reel.
  • Forgetting old Reels. Update the link when an offer ends or a product sells out.

Using an official tool does not remove the need to follow Meta's messaging rules. Read our automation safety guide before you publish.

Questions about this template

Can I put a clickable link in an Instagram comment?

No. Links in captions and comments are not clickable, which is why the link is sent by DM. See our guide on how to send a link when someone comments on Instagram for the full explanation.

How many links can one DM have?

Up to three link buttons in InboxLoop. For more choices, use a product carousel with up to 10 cards.

Will the DM go to message requests?

If the person does not follow you, it can. Mention this in your public reply so they know where to look.

More DM templates and use cases

Related templates

For your business

Start with one conversation

Make your next reply more useful.

Connect an Instagram Professional account, preview your workflow and test it before using it with your audience.

Get Started Free

Free during Early Access, not a lifetime pricing commitment.